Frequently Asked Questions
WHO IS LIEZE BOSHOFF CANNABIS CONTENT & COPY?
Lieze Boshoff Cannabis Content & Copy is a content and copywriting service, specialising in telling the unique and individual stories of cannabis businesses.
WHY SHOULD I CHOOSE YOU INSTEAD OF THE COMPETITION?
I make it my business to help your business succeed and I have the expertise and experience to make sure that happens.
I work exclusively in the cannabis industry, which means that I appreciate the difficulties you face when it comes to marketing and advertising. I understand that you need someone that knows what you are up against and knows how to change those challenges into solutions.
I also have a background in both psychology and marketing. This puts me in a unique position to write copy that helps cannabis companies like yours attract, convert and retain more customers. My academic experience in turn, gives me a knack for re-writing scientific jargon into content that is easy-to-understand, engaging, and informative, helping you build your credibility as a trusted source of information.
WHAT KIND OF SERVICES DO YOU OFFER?
For a full list of my services, please visit my Service page. What it boils down to is 2 main areas:
This includes engaging content such as blog articles, case studies, white papers and other types of long-form content.
This includes actionable home and landing pages that guides visitors through your website as well as newsletters, that tells them what they need to know about you and what they need to do next.
Visit my Portfolio page for examples of past work and inspiration for your project.
WHAT ARE THE BENEFITS OF INVESTING IN CONTENT OR A BLOG?
The average online user spends 3 times more time on blogs compared to other forms of marketing. On average, 70% of people report that they would rather learn about a product or service through an article than an advert with 60% of people saying that they are inspired to find out more about the product after reading about it on a blog.
On average companies report that their blog drives at least 55% more traffic to their site and generates about 3 times as many leads as other forms of marketing. Content/inbound marketing is also 62% cheaper than traditional or outbound marketing.
Read more here.
WHAT'S YOUR CREATIVE PROCESS?
In general, projects unfold in the following way:
- Initial consultation
- Quote/Proposal to client / Brief from client
- Contract & Scope of Work gets signed and 50% retainer fee is paid
- Work starts (Research, brainstorming and initial draft)
- Client review
- Final draft
- Final payment
- Copyright transfers to client
HOW MUCH DOES IT COST?
I wish there was a quick answer for this, but there is a variety of factors such as word count, type of content, subject matter and topic, amount of research required that affect price. That being said, my policy is to be clear and transparent about my pricing, and as such I do have a set of predetermined price ranges you can use as a guideline to get an idea of what you can expect.
I offer free, no-obligation quotes/proposals and all fees are discussed and agreed upon before starting a project, which eliminates any surprises.
A download of my rates can be found here.
HOW CAN I PAY?
If you are in a SEPA country, you can pay directly via bank transfer.
To make it easier for international clients outside SEPA / European Union countries, I accept payments via TransferWise. After receipt of the invoice, all you need to do is login on TransferWise, follow the instructions, and hit send.
WHAT IF I'M NOT HAPPY WITH THE WORK?
Before a project has even started I am working hard to prevent this from happening. This is done by asking questions, a lot of questions and really making sure that I have a complete understanding of your needs. In most cases when a client is unhappy it comes down to bad communication. I take pride in having a process that works and keeps everyone on the same page for the entirety of the job.
HOW DO I GET STARTED?
That one is easy! Just click the button below and submit the contact form.